Velvet Roast

Commercial video
From bean to brand.

A fun style experiment that could easily translate to real-world product visuals.
I created this short 3D animation as a personal project, transforming a realistic coffee bean into a capsule and then final packaging, all under the fictional label Velvet Roast.

This short breakdown offers a glimpse into my 3D workflow.

From untextured mesh to the final color-graded animation.
It shows how the Velvet Roast concept was built step by step using modeling, texturing, lighting, and post-production techniques.

All visuals were created as part of a personal branding experiment. Imagining how a coffee product could be brought to life through motion design.

A quick look behind the scenes of the Velvet Roast coffee commercial.

From modeling and animation in Cinema 4D, to editing and final touches in Premiere and After Effects — all in under a minute.
Just me, my screen, and a lot of coffee.